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lunax studio

Yomu Clothing

A bookworm streetwear brand 

A bookworm streetwear brand for the kid who grew up reading novels under the covers at 2am. The aesthetic is worn, paperback, ink-stained. 

Old Fashioned Library
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Library Interior
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The brand speaks to the kid who finds more truth in a novel than in a conversation.

Yomu is a streetwear brand built for readers. Not the aesthetic of reading — the actual feeling of it

Icon:
Crow of Wisdom

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Luna X Studios

All About Icon

A crow perched before an open book, crowned. The crow is one of the most intelligent creatures in the animal kingdom — known for problem-solving, memory, and an almost eerie awareness. Here it doesn't just read. It rules. The crown signals that knowledge isn't passive — it's power. The open book behind the crow acts as a throne, a stage, a world. The inspiration was a crow turning a page to gain wisdom — and that tension between animal instinct and intellectual hunger is exactly what makes the mark feel alive. It's feral and refined at the same time.

Wordmark:
Yomu

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Luna X Studios

All About Wordmark

Yomu is set in a blackletter-influenced serif — thick strokes, sharp serifs, a weight that feels ancient and authoritative. It doesn't scream streetwear. It whispers it. The choice to keep the first letter capitalized and the rest lowercase gives it personality — formal enough to feel literary, casual enough to feel wearable. It sits below the icon with enough breathing room that both elements hold their own weight independently.

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